I had to hire a social media management supplier when our Facebook page was hacked by someone; the woman did a lot of injuries to our reputation and I almost lost millions of dollars because of the fiasco.
However, I wouldn’t consider myself an internet celebrity, despite the fact that I do have more than 100,000 followers on my Facebook and Instagram page.
I typically have to change our password and monitor our page because someone is typically trying to hack our account; but a few years ago, a woman impersonated me online and I had to shut down the page completely and start over. It took more than nine months to get back all of our followers, however last month a woman succeeded at hacking our page again and they deleted all of our Facebook friends. They also sent nasty messages to some of our only corporate sponsors. I had to beg our sponsors not to cancel our contracts. The only way they would agree to keep us under contract was if we hired a social media management supplier. We had to spend money for the service which wasn’t cheap, but it was the only way to keep the sponsors ecstatic. The social media management supplier handles all of our accounts on facebook and instagram and they answer emails and fan requests. They also handle all of the web satisfaction and advertising so I do not have to worry about too much any more. I didn’t actually want to give up control to someone else, despite the fact that I have a lot less stress and anxiety and I do not have to be afraid of getting hacked again.